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Purple Mountain Observatory

Purple Mountain Observatory

Previously known as Carrier Goods with a strive to modernise the future of performance clothing, Purple Mountain Observatory t-shirts, fleeces and pants draw technical inspiration from city wear and refined mountain utility. Supported by their recent transition, new season Purple Mountain Observatory clothing includes graphic print t-shirts and colour block layers, whilst Purple Mountain Observatory jackets...Read more

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Continued from above

combine outdoor necessity with an appreciation for simple, yet technical design. Earthy and seasonal colour palettes honour the brand’s admiration for outdoor innovation, whilst performance fabrics provide maximised comfort, insulation and breathability depending on season.

Established in 2020 and inspired by a strong passion for the outdoors, Purple Mountain Observatory is an explorative brand that intersects innovation with what’s self-described as a disruptive style. Shaping the next generation of outdoor consumers through a technical and function orientated lens, the label continues to blur the lines between streetwear culture and outdoor necessity. Curating multi-functional apparel inspired by mountaineering, alpine sports and utilitarian aesthetics, Purple Mountain Observatory continues to celebrate the intricate connection between an individual’s ‘self’ and an individual’s ‘home’.

Effective September 2023, Purple Mountain Observatory is an official rebrand of Carrier Goods. Older Carrier Goods branded products may still be available.

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